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In 2017, Automattic announced a bold new content editor for everyone’s favourite CMS, WordPress. The new content editor announced is called Gutenberg, and changes the way content will be created in WordPress.

So what’s new?

The current content editor gives you a single box to add your text, images, etc. This allows you to build your content for your blog post or page.

This brand new editor now allows you to create your content as “Blocks”, allowing you to add multiple images, videos, content editor blocks, heading blocks, etc. This means you can now “build” your post or page, adding as little or as much content as you like, and position it to wherever on the page you wish it be displayed.

A controversial move?

While this change is aimed at making content creation easier, the developer world was more sceptical, and rightly so.

Immediately gone was the ability to customise WordPress to the developers liking. The Digital team at Cole AD love creating customised solutions for our clients. Our goal is always to make it easier for clients to edit their sites. We do this by tailoring the edit screens to give only the fields you need where you need them.

With Automattic’s announcement, it changed the game. On first look at the new editor, it’s a startling change. Nothing you are familiar with is there. Once you start using it to create content for your site, it starts to show so many possibilities.

An example site has been setup by WordPress to show how you can use it at

Plugin developers we rely on, like Yoast for SEO and Advanced Custom Fields for our customisations, are having to change. They are now starting to get themselves ready for Gutenberg and adapt to this new way of editing.

When does this happen?

We are now within reach of the next major release of WordPress, version 5.0. With it comes Gutenberg, the new content editor.

The next version of WordPress is due for release on the 27th November 2018. As this was originally due in April 2018, so it’s good to finally get a release date. Recent reporting has this date is in doubt though so fingers crossed!

For any of our clients reading this, we have already been in touch with you and informed you about this change. We have reviewed all of your websites and you are covered for this upcoming change.

The good folks at WordPress created a “Classic Editor” plugin, allowing all existing sites still to operate as normal when the new update comes out. This means that if this is in place, the new editor won’t appear and your site will still work as normal.

What’s next?

As we’ve had a good while to get used to this new editor, the more we’ve started to appreciate what this is going to be able to do. It won’t only benefit our clients and how they can create content, but push ourselves to design and develop our sites differently to give a better experience.

The editor itself has changed a lot during its development. We’ve seen it grow from something unstable and unsuitable for using on a live website, to a platform that we can develop with and use for professional looking websites. We can build and develop our own blocks, and start to tailor the editor experience once again to give our clients the right tools they need to get rich content to their visitors.

We intend to start using this in our main development builds in early 2019. For ourselves at Cole AD, we only launched our new website earlier in 2018. Our immediate aim is to re-launch our own company website, built on Gutenberg, by the start of December 2018.

If you are interested to know more about our Digital solutions at Cole AD, and what we can do for you and your business, please get in touch.