Due to the horrendous fire at Glasgow School of Art in June, BoConcept had to relocate to new premises. As their flagship store was so large, the BoConcept Director for Scotland, Adam Davidson, took on two new locations in Glasgow.
To promote the two new stores opening at Buchanan Galleries & Princes Square, our agency designed digital artwork to feature across key subway stations in Glasgow. The key message was to inform people of the new locations whilst showcasing their brilliant range of home furniture. The client reported back to us that the financial results have been incredible since the campaign went live.
Cole AD wish Adam and all the team at BoConcept the very best of luck in their new stores!
You can check out their latest range online at https://www.boconcept.com/en-gb/
“I have been using the Cole AD team for a number of years now. This creative agency have a detailed understanding of the BoConcept brand. This resulted in designs that get our message across immediately across Glasgow. The underground campaign is stunning!”
Adam Davidson, Director, BoConcept Scotland