We’re absolutely thrilled to announce that we are the agency handling the media planning and buying across Scotland to help sell tickets for The Phantom Of The Opera at Festival Theatre, Edinburgh!
In Autumn 2020, Festival Theatre Edinburgh welcomes one of the biggest musicals of all time, The Phantom Of The Opera. Since October 1986, Phantom of the Opera has been entertaining audiences worldwide. In fact, the original production debuted just 7 months after Cole AD was established! However, this is the first time ever that the internationally renowned, award-winning musical is to be staged at Festival Theatre, making this an incredibly exciting campaign to be leading.
In a city brimming with live entertainment and cultural events, it’s important to stand out. Therefore, we made it our mission to reach out across the country to bring audiences from across Scotland to the Festival Theatre for this production in 2020.
From buses, digital outdoor, press ads, radio, railway stations and static poster sites; the Cole AD team have hit the ground running in planning this media campaign with Capital Theatres. In order to ensure we get excellent coverage for a media buy campaign, we need to cover all bases.
If you want to catch The Phantom of the Opera, tickets go on general release from Monday 30th September. For more info, and also to book your tickets, please check out Capital Theatres website.
Our thanks to all at Capital Theatres and show producer, Cameron Mackintosh.
To see more examples of our media buy and planning, click here!