Working Families
A new voice for working parents and carers
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www.workingfamilies.org.ukThis brilliant client team in London spoke to us about what was the best approach for a new brand design. We advised them that they should write us a detailed brief that included feedback from both staff and service users on their future goals for Working Families.
We created detailed brand guidelines and a whole range of new materials for them; from e-signatures, digital stationery, print material and website guidelines.
The organisation has three distinct areas of work; employers, parents and policymakers. Each has a distinct audience and we created a brand that allowed us to speak directly to these different groups, whilst uniting them under one brand.
We have loved working with them as they fully engaged with us in the process and this allowed us to deliver the best creative that works for them.
Would you like to chat about a new brand design for your business? Please feel free to get in touch with our team!
The support that the designers and creatives at Cole AD have given us has been absolutely incredible…
Cole AD took our vision for a new visual identity and turned it into something powerful. We are a small charity, but we punch above our weight to make a big difference to working parents and carers across the UK.
Cole AD developed a new look and feel that not only showcases our values, but reflects our trustworthiness and passion as a brand. The support that the designers and creatives at Cole AD have given us has been absolutely incredible and we are thrilled to have a visual identity that will drive our mission and increase our impact.
Catherine Gregory
Working Families