As we unveil Hacking & Paterson’s refreshed brand identity, we’re proud to celebrate a business with a remarkable heritage and an ambitious future.
Our role was to create a brand that honours more than a century of trusted expertise while reflecting the confidence, innovation and professionalism that define the business today. The new identity brings greater clarity, consistency and impact across every touchpoint, positioning Hacking & Paterson for its next chapter of growth.
It’s been a privilege to work alongside the team on this transformation, creating a brand that is both timeless and ready for the future.